February 2021 Issue 16
Love, Honor, Cherish
The Cannabis Sessions
For Discerning Professionals
When You Want A Sesh
When You Want A Sesh - Editor's Thoughts
Reveal & Review: Majic Wellness
Honoring Black History Month
Cannabis Celebrates Diversity
BIPOC In Our Sales PEO
Investor Pitch Event: Cannabis Investing Forum
Zen Page: Making Paint
Podcast: The Cannabis Report
The Canvas: David Cal Lawrence
Ask Uncle Chuck
Pearls Of Wisdom
Cannabis: The Rehab & Exit Drug
Welcome To Our Sales PEO
The green starred logo is an exercise in fun as much as information. Hidden throughout the publication and serving different purposes during your reading sesh.
Find them. Count them. Click on them.
February Online Green Star Sponsored by
By Kim McCarthy, Chief Creative, Chief People Strategist
"Know Thyself" and "Love, Honor, Cherish" are the themes for Harvest & Plume and The Cannabis Sessions - aka the Monthly Sesh. These themes were selected with purpose as February is synonymous with Black History Month as much as romance and healthy hearts. I couldn't help but notice they were the perfect complement to each other for the cannabis & hemp industries, so I bundled them up to honor history, health, & wealth while celebrating entrepreneurs & expungement.
Please be sure to engage with each page to get the full experience out of the andragogy formatting. Explore the information that has been carefully curated for your enjoyment as much as for your learning opportunities. Our team is always looking for ways to elevate your knowledge base with emerging brands and products. You'll notice that many of these brands are stepping outside of their local markets to introduce products & services on a national and international basis - and we're helping them!
All brands represented by The Pipeline: Sales PEO will be introduced and cross-marketed through the Monthly Sesh (read about it on page 32). If you are interested in joining our Sales PEO as either a represented brand or as a selling agent, please contact Lyle Bogorad, Strategic Partnerships & Development, or myself.
My daily activities require that I stay centered, maintain a good attention span, and keep my mind clear and calm at all times. Reviewing documents and contracts and structuring business deals require my full and undivided attention and often leave me with stress and anxiety.
Maintaining my focus and concentration on a particular task is sometimes difficult and causes me great frustration, which affects my mental health and well-being. I have not been formally diagnosed with ADHD, but I definitely experience some form of attention deficit and hyperactivity issues.
I recently tried NeuroFocus by Majic Wellness based on the recommendation of my partner's teenage son, who is a gamer. He said the tincture dramatically improved his mental ability, focus, and coordination. After using the product for a short time, NeuroFocus seemed to quiet his nerves and ease his overall restlessness, giving him an edge over his competition.
We're very excited to share our review of the Majic Wellness Bundle - Neurofocus, CBDrip, and Majic Salve.
Spoiler alert - They're awesome! Perfect for anyone seeking cannabinoid health and balance in work and personal lives.
Reveal & Review
By Lyle Bogorad
I experienced a similar result with NeuroFocus. About 20 minutes after my first sublingual drop of the pleasing mint oil, I felt increased energy and mental clarity. For the next couple of hours, I felt less fidgety and was able to attack my tasks with laser focus.
The combination of 3,000 MG of CBD, 300 MG of CBG and Beta Caryophyllene definitely aided with my energy levels and alertness. I was able to pay more attention to my work at hand with an increased stamina and less distractions with the racing thoughts that sometimes invade my mind. Overall, I was able to achieve better cognitive performance without the feeling of fatigue and mental anguish I usually encounter.
I highly recommend this product and am looking forward to trying their CBDRIP and Muscle & Joint Inflammation Salve.
Send Many. And Often.
Schedule time with our Sales PEO to get this brand on your shelves.
Majic Wellness' review qualified them to receive an invitation to join
The Pipeline: Strategies' Sales PEO.
Celebrating Black History Month
"Seize the opportunity to honor the too-often neglected accomplishments of Black Americans in every area of endeaver throughout our history."
- President Gerald Ford officially recognizing Black History Month (1976)
Today, February is the annual celebration of achievements by African Americans and a time for recognizing their central role in U.S. history - all honored by USA, Canada, United Kingdom, Ireland, and the Netherlands.
Black History Month's Origins:
Carter G. Woodson and Jesse E. Moorland founded the Association for the Study of Negro Life and History (ASNLH) in September 1915. Known today as the Association for the Study of African American Life and History (ASALH), it is an organization dedicated to researching and promoting achievements by Black Americans and other peoples of African descent.
In 1926, the group sponsored a national Negro History week, choosing the second week of February to coincide with the birthdays of Abraham Lincoln and Fredrick Douglass. In 1976, American President Gerald Ford recognized Black History Month.
While this is NOT sponosred by Comedy Central, we do enjoy their representation of historical information.
226 South Main Street, Suite #6, Fall River, MA 02721
Law Office Of Nicholas A. Gomes
By - NICHOLAS A. GOMES, EsSQ.
The process of expunging a criminal record to order its complete destruction is vindication of an individual's constitutional right of freedom from unreasonable government interference, but it falls short of redressing the damage of wrongful persecution and stigmata.
Looking back at my own life and cannabis charges, I recall incidents of police overreaching, discriminatory profiling, ridiculous zero tolerance policy, and an unsympathetic pompous pride as if enforcing the drug war on marijuana was rightous.
In Massachusetts, expungement is not automatic and requires certain factors of justice to be met in order for the relief to be granted. I help others with expungement as a matter of justice because I believe people shouldn't be penalized in basic necessary life opportunities such as housing, jobs, and education.
My ultimate goal is to see auomatic expungement and sealing of records enacted so more people can gain redemption, live meaningful lives, and prosper.
February is Black History Month! The month celebrates the contributions Black people and those from the African Diaspora have made to the world. It also commemorates the adversity Black people have endured and continue to endure to be realized as equal citizens in America.
The cannabis industry is often criticized by its lack of diversity. If your organization is looking to turn the corner on social equity, diversity, equity, and inclusion in the workplace, Black History Month is a great place to start.
Cannabis Celebrates Diversity
5 Ways LEADERS Can Implement Inclusive Diversity Efforts In Their Cannabis Organization
Ciera Parks, a veteran HR consultant specializing in talent and organizational development, knows the unique challenges cannabis business owners face with recruiting, compliance, operational management, and training. And, she solves them. Ciera has successfully worked in the vertically integrated cannabis industry, helping to grow cannabis organizations – some by three-fold. Ciera prepares companies for unique employee relations challenges, from eliminating product theft to improving business owners’ and employees’ understanding of the cannabis regulation landscape. Ciera has a background in supply chain logistics and recruiting, which means she gets how businesses should operate to achieve optimum results. Further, Ciera’s extensive expertise in diversity, equity and inclusion brings growth, innovation and a broader perspective to the organizations she supports. Ciera advocates increasing social equity in cannabis, to level the playing field across the burgeoning industry, while helping organizations develop their people operations, systems, and approach.
1. Leadership- Develop your managers to be emotionally intelligent about race relations, including having empathetic conversations and diversity terminology like systematic racism, bias, and privilege.
2. Commitment-Skip the stereotypical, "check the box" events. Now is not the time to just mention Black History Month in your newsletter and announce it at your first meeting of the month. It will not be received well by your employees. Be honest in your commitment to diversity and the efforts will make an impact.
3. Metrics-Have your HR team pull your diversity metrics for the company. If you as the leader, owner, or investor are uncomfortable with the numbers, how do you think your diverse employees feel?
4. Recruitment-Do you have a recruitment strategy for hiring diverse talent? Develop a plan to create a consistent stream of diverse talent in all parts of the business. Representation everywhere in the business is critical to sustainable diversity growth efforts.
5. Inclusive Environment- Nothing makes people come to work like feeling valued, included, and safe. If your company is hoping to retain the diverse talent you have or recruit additional talent, the workplace has to be considerate of those that are working there.
By - CIERA PARKS, MHRD, SHRM-CP
Ciera Parks, MHRD, SHRM-CP
CEO, CWC HR Solutions & Training
The BIPOC icon indicates our proud support for diversity and inclusion for:
People of Color
Artist David Cal Lawrence
In Our Sales PEO
March 18, 2021
Sponsorship - Speaking - Investor Panel
Investor Pitch Event
Cannabis Investing Forum is hosting leading industry speakers and investors discussing the business opportunities and current political issues affecting the cannabis, CBD, and hemp industries.
The Pipeline: Strategies is a marketing & media partner for these events, providing Sales as a Service, among other services, to emerging brands in the cannabis & hemp industries
Watch the "Walter Cronkite" of Cannabis in his first podcast to discuss the cannabis industry!
US Cannabis Pharmaceutical Research & Development, LLC
Russ Cersosimo,Managing Partner
Podcast: The Cannabis Report
Zen Page Sponsored By
David Cal Lawrence
He handcrafts his own paints, as well.Take a peek on page 24
Arrtwork By: David Cal Lawrence
David Cal Lawrence handcrafts his own cannabis & hemp paints, making these unique art pieces.
Get your commissioned piece today
Artwork Is Within Everyone's Budget.
David Cal Lawrence has been commissioned to paint more than on canvas or paper - such as branding, wall murals, holiday ornaments, clothing, and fashion accessories.
Contact Kim McCarthy for an introduction.
Mae has also been instrumental in the groundbreaking decision by an LA church to open its doors to her CBD products, and to the benefits of the cannabis plant.
We want to highlight an African American and Filipino cannabis entrepreneur who is a trailblazer and pioneer in the cannabis and hemp industry - Mae Bereal.
Black History Month is celebrated in February, but in reality, the contributions and achievements of African Americans to our history and culture should be recognized and reflected upon all year-round.
The history of cannabis and Black History are intertwined. After years of battling slave labor, racially charged prohibition policies, imprisonment, and even death, Black Americans, through their blood, sweat and tears have finally been able to transform cannabis into the billion dollar industry it is today.
It is only proper that finally steps are being taken in the form of prison releases, expungements, equity programs, and financial aid given to minorities and minority-owned businesses in order to help heal the Black communities that were racially targeted against by the War on Drugs.
LAV8 is Mae's style & skincare line for men and women. Read the review about the Detoxing Soak in the February 2021 issue of Harvest & Plume, page 26.
"We first thank God for creating such a wonderful plant, and then we thank Ms. Bereal and all Black-owned businesses for making a huge impact on our industry."
- Lyle Bogorad
Mae was the first ever to receive one of the few Cannabis Event licenses for her cannabis company, High End Society, allowing her to hold up to ten, 4-day events per year in California where cannabis consumption and sales are allowed.
Mae fought against all odds in order to obtain and keep her cultivation, manufacturing and distribution licenses in the City of LA (LA, CA, USA).
From one standpoint, they are exactly the same; each having 21 Carbon atoms, 30 Hydrogen atoms, and 2 Oxygen atoms.
Exactly the same.
In quantity that is - Not in configuration.
The placement of a single Oxygen atom is the only difference between the two.
That's an endocannabinoid!
Cannabis Advocate, Educator, & Consultant
A friend of the leaf for over 35 years.
If CBD reduces stress and anxiety, then what is the difference between that and psychoactivity of THC? I'm trying to figure out if the relief I feel is from CBD or "getting high."
It’s a very common question, actually. The duality of cannabis may be too deep a conversation for even a cerebral cannabis connoisseur, but consider the relationship between the phytocannabinoids tetrahydrocannabinol (THC) and cannabidiol (CBD).
Its job is to help regulate our mood, energy, appetite, and sense of time.
A Chemical Viewpoint:
From another standpoint, however, they are miles apart. One, THC gives the famous psychoactive “high” feeling and the other, CBD, actually helps weaken the strength of the euphoric side effect of THC.
An Experience Viewpoint:
Founder of Uncle Chuck's Cannabis Camp
Ask Uncle Chuck
One of the cannabinoids your body makes is
"1:1 strains like Harlequin and Lemon Drops are popular with those who love their cannabis but not necessarily the high.
As an advocate, I have heard both directly and indirectly, some very strange explanations as to why THC makes you feel stoned and CBD doesn’t. The terms caramelize and extract get tossed around alot. And always in error."
Anandamide helps release dopamine. Dopamine is a neurotransmitter that affects how happy we feel.
CBD and THC both affect the same cannabinoid receptors, known as CB1 receptors.
While THC activates the receptors, and thereby the “high” effect, CBD blocks this activation and consequently decreases, and sometimes nullifying, the “high” feeling. If you or a friend ever feels like they are “too stoned”, try consuming CBD only products. It should help bring you down to us mortals.
The Yin & Yang Of Weed
THC can live longer than anandamide, it ends up being able to affect the communication signal being sent well after the anandamide is gone.
When two neurons talk to each other, the receiving neuron sends anandamide back to the sending neuron to enact a “pause” in communication. Because THC resembles anandamide, it also gets sent back to the sending neuron once its introduced into the body.
GABA, another neurotransmitter, helps limit the release of dopamine. THC limits how much GABA is produced and therefore freeing up more dopamine to be released.
"Whatever pearl you seek, look for the pearl within the pearl!"
How Do You Use Pearls?
"The world is your oyster. It's up to you to find the pearls."
- Chris Gardner
Pearls Of Wisdom
Pearls are little balls that spin around inside the banger when taking a dab. They help to distribute heat and disperse concentrates for big draws. Usually 4-6mm thickness and most commonly made of quartz, borosilicate glass, and ruby.
Why Use Pearls?
Read full article: https://yodabbadabba.com/dabbing-resources/terp-pearls-how-they-work/
"Collect as precious pearls the words of the wise and virtuous."
- Abdelkader El Djezairi
Who Uses Pearls?
Terp pearls, also known as dab pearls, are easily the most popular add-on dab accessory. These tiny pearl-like balls improve the functionality of your set up and assist you in achieving low-temperature dabs that preserve terpenes.
This accessory increases the functionality of a dabber's set up or technique by allowing for huge and flavorful hits. It's also easier to achieve lower-temperature dabs with help from terp pearls. This means no more worrying that the banger will get too cold before all of the oil is vaporized.
What Are Pearls?
Terp pearls prevent a sticky residue from being left on the bottom of the banger. Any evidence of this indicates that the oil didn't get a chance to heat. With terp pearls, you'll experience less puddles and more flavor.
Before: Drop terp pearl inside banger and heat. Cool to desired temperature.
Dab: Load dab and top with a carb cap compatible for pearls. Enjoy a long and refreshing draw.
After: Swab out your banger and terp pearls with a cotton swab after every dab. Keep your pearls clean to not risk altering the taste of your dabs.
For a deep clean, pop the completely cooled pearls in an ISO-soak for about 30 minutes.
Cannabis diamonds are crystals created by extracting the live resin from a cannabis plant using a cold-extraction method and then applying pressure to that oil by means of a chromatography machine until it takes its signature crystalline form.
This temperature part of the extraction is key because, unlike THC, THCa is what's known as an inactive cannabinoid. THCa, which stands for "THC acid," is basically just the same THC we know and love with a few extra atoms attached. Those extra acid atoms means THCa will not provide the psychoactive properties that consumers expect from ingesting THC - unless it is activated with heat; a process known as decarboxylation.
As for the name "diamonds," it's pretty self-evident once one sees what crystalline THCa actually looks like. Rarely larger than a few millimeters across, these diamonds are 99% THCa, with the remaining 1% consisting of other terpenes and cannabinoids. Diamonds, thus, represent the puret form of the cannabis plant's most famous cannabinoid available, today.
By: Zack, Ruskin, Contributor
The key to unlocking the THC from THCa is to smoke or vaporize these crystals. However, it's important to remember that diamonds are essentially Everclear of cannabis. The THCa potency of commercial flower is often around 25%, while concentrates regularly test between 70% - 90%. Diamonds, by contrast, are just a hair shy of 100% THC, which is why even experienced consumers often treat THCa crystals as a heady sesh supplement as opposed to an entree.
Consumption of diamonds often includes "capping" another, less potent concentrate such as wax or shatter by topping it off with some bits of THCa crystals. Remember: Diamonds have the potential to be four times stronger than hitting a joint.
Talk to Us about getting your diamonds sold by The Pipeline: Sales PEO!
Cannabis: The Rehab & Exit Drug
The study was performed by University of British Columbia and BC Centre on Substance Abuse (BCCSU). The study included 819 participants, with 53% either intentionally or accidentally using fentanyl despite being treated for opioid addiction with treatments like methadone or buprenorphine/naloxone. The researchers found that participants who had urine tests positive for THC were about 10% less likely to have fentanyl-positive urine which puts them at a lower risk for overdosing on the opioid.
Dr. Eugenia Socias, the study's lead author and clinician-scientist at BCCSU, said the "findings suggest that cannabis could have a stabilizing impact for many patients on treatment, while also reducing the risk of overdose."
Previous BCCSU research found that individuals on opioid agonist treatments, such as methadone, who reported using cannabis on a daily basis were 21% more likely to continue addiction treatment at six months than non-cannabis users, the report says. BCCSU is set to work with the Canadian Institutes of Health Research on further evaluating the role of cannabis as a potential adjunct therapy to opioid agonist treatments.
Canadian researchers have found that without access to and rapid expansion of take-home naloxone, overdose prevention services, and opioid analog treatments, the number of overdose deaths in B.C. would be 2.5 times higher than current levels; but patient retention on these medications remains a challenge despite more individuals with opioid use disorder being connected to treatments, the report says.
Learn more about Michael Patterson's speaking events and activities.
This study provides positive data linking cannabis use with decreased effect of opiates. It helps validate cannabis as a viable treatment for opiate dependence.
This is extremely important because of the US opioid crisis has picked up momentum under the distraction of the Coronavirus pandemic. Eighteen states and Washington, D.C. have reported a 10% increase in opioid-related deaths from 2019 to 2020. According to www.addictioncenter.com, drug overdoses rose 4.6% in 2020 to 70,890 cases in the USA.
In the US, more individual states are adding qualifying conditions for medical cannabis related to opiate dependency. Cannabis has never killed anyone in human history, and therefore, safer than many prescription medications, including opiates. The more data we collect on the benefits of cannabis for opiate addiction, the more momentum is gained to push to recognize cannabis as a legal medicine under US federal law.
"Cannabis demonstrates improved treatment outcomes for people suffering from opioid addiction and reduced risk from accidental fetanyl exposure."
- Drug and Alcoholic Dependence Journal, December 2020
Read full article: Cannabis Use Is Associated With Reduced Risk Of Exposure To Fentanyl Among People On Opioid Agonist Therapy During A Community-Wide Overdose Crisis - ScienceDirect
Contributed By: Michael Patterson, CEO
US Cannabis Pharmaceutical Research & Development, LLC
Coming Soon To The Pipeline: Sales PEO
Accessories & Gear Collection
Contact us today and get your brand seen and products sold.
Get To Know Our Sales PEO!
By: Lyle Bogorad
Qualified Brands Receive The Following Benefits Via Paid Membership:
The new Pipeline: Strategies Sales PEO offers "Sales as a Service" with our experienced team of outsourced sales representatives dedicated to introducing emerging cannabis and hemp brands into new markets and territories, and distributing their products to customers worldwide.
The Sales PEO utilizes the power of numbers to introduce and cross-sell selected products to new markets leveraging our vast ecosystem of vetted connections within our network.
Each brand completes a qualification process to enable them to receive an invitation to be presented for sale in our Product Collection Catalog, which features three brands per collection. This process is very selective and only the very best, most trusted brands get selected.
Contact us today and get your brand seen and products sold.
Unboxing Video & Product Reviews ("Reveal & Review") - Video production and content, including images and graphics on your brand and products distributed via our social media channel and publications.
Brand Video - Video about your brand distributed via our social media channels and included in our digital publications.
Logo Reveal - Video of your logo distributed via our social media channels and digital publications and given to you to use as marketing pieces (i.e. build your marketing library).
Product Collection Catalog Setup - Content and images of your brand and products, including tiers, rates, & prices, as well as market information placed in our custom Sales Catalog.
Marketing - Posts, mentions, tags, creative pieces, and sponsored content (i.e. interviews, advertisements) about your brand and products distributed on our social media channels and through email marketing, as well as included in our digital publicatins.
Sales Team - We provide our Sales Team with background materials on your brand and your products in the form of decks, slides, bios, graphics, etc. We also provide them with training and coaching in order to achieve continued success.
Sales Efforts - Start-up sales efforts, online product placement, portfolio placement, calls with key buyers.
Photoshoot and Photo Gallery - Our photographer will shoot your products for our Product Collection Catalog and marketing pieces. We will distribute images in our digital publications and across our socials.
Sponsorships - Your brand can sponsor sections in our digital publications.
Current Collections Include:
Accessories & Gear
Textiles & Industrial