Tips for Better School Nutrition Photos
• A "good" camera
• A "Photographer" from your
school or the district office
• Perfect food, pictures, staff
members or students
Your phone's camera is more than enough to get the job done. That, plus authentic connections and the tips in this free pdf will help you make your posts stand out and draw families in.
All images herein are the creative work of Greg Dorazio and are included for portfolio and educational uses only. The goal of this document is to educate school nutrition staff to take better pictures they can use to tell their stories to their families and stakeholders.
Want to learn more about building your cafeteria's social media plan for this school year? Have questions about image permissions?
Visit my page-let's connect!
What are those?
Although this document is purely intended for educational and portfolio uses only (see above), I still want to protect minors who appear in these actual school-related images. To protect their identities (and have a little fun in the process) I used the low-res shades you may have seen in "Like a Boss" memes. It's cheesy, yes, but also fun, and that's what we want from you too!
What is this about?
You already know that social media can be a great way to connect with your families by showing who you are, what you do, and who you serve. But if you want to have success, you'll need two things:
1) good images, and
2) a plan.
This free resource will help you get those good images that improve your results TODAY!
Things you DON'T need to be successful
Let Light Rule
Don't let those big cafeteria windows or bright lights get into your shot– even in the background. The result will be a blown-out mess! Make sure that you get between the light source and your subject, with the light behind you.
Focus on the Faces
Your followers want faces, the more the merrier. Students, parents, visitors, teachers, administrators, lunch monitors, and anyone else. Do not be afraid to get out there and capture a visit or a face on any given day!
Mix It Up
Rotate pic styles like you rotate the menu. Aim to balance posed, candid, and tray shots. Change the perspective of some pix by standing on a chair or getting down at kid level. Have fun! If a pic doesn't work, just delete.
Promote Nutrition AND Wellness
Your school has have other great wellness-related things going– PE, gardens, running clubs, etc. Share the love! Brand your cafeteria as part of those initiatives across the school, and let your page reflect that. Get out of the kitchen on occasion and have a little fun!
Watch Your Backgrounds
Great pictures can be ruined by a plant behind someone's head...or a student photo-bomber! Choose a set location on a boring wall for posed shots. For candid shots, just get yourself in position and take a quick look behind your subject as you start snapping away.