Brookhaven Memorial Hospital Medical Center is being renamed Long Island Medical Center. The name change is part of a re-branding effort that started over a year ago when the hospital hired a third party organization to run focus groups. As Cynthia Ruf, VP of branding and stakeholder relations, puts it “We needed to update what everyone was thinking of us…” The name change will take a year to complete. The hospital will be called both Brookhaven Memorial Hospital Medical Center and Long Island Medical Center until 2019.
Newsletter of the Hospital Library Services Program
Long Island Library Resources Council
Long Island Medical Center president Richard T. Margulis in front of the hospital's new logo.
The Re-branding of Brookhaven Memorial Hospital Medical Center
Volume 31, Number 2
March is National Nutrition Month®!
IN THE NEWS
National Nutrition Month® is a nutrition education and information campaign created annually in March by the Academy of Nutrition and Dietetics. The campaign focuses on the importance of making informed food choices and developing sound eating and physical activity habits.
"Go Further with Food"is the theme for 2018, and its importance is timely for many reasons. Whether it's starting the day off right with a healthy breakfast or fueling before an athletic event, the foods you choose can make a difference. Preparing foods to go further at home and within the community can have a positive impact, as well.
For more information visit the Academy of Nutrition and Dietetics' toolkit here
AR(e) You Ready?
Imagine you walk by some students or patrons and see a most unusual sight: they are crowded around a table looking at a tablet, but they are interacting with something you cannot see. You can see them pointing at something intently talking about the different systems of the human body. They are not all hallucinating, nor are they playing Pokemon Go. They are studying human anatomy using an augmented reality (AR) app called Human Anatomy Atlas 2018.
What do you think? Is Hickner on to something or do you disagree? Send your response to firstname.lastname@example.org for a chance to have your thoughts published in Heathline’s next issue.
The LILRC HealthLine is published 5 times a year by the staff of the Hospital Library Services Program.
Editor: Mark Navins, email@example.com Staff: Erin Hunter, firstname.lastname@example.org
Tech it ut
Penny for your Thoughts
Does the Health Insurance Debate Matter to Health Sciences Libraries?
In an Op-Ed published on the Medical Library Association’s website, Andy Hickner, Web Services Librarians for Yale University's Cushing/Whitney Medical Library, opines that a repeal of the Affordable Care Act (ACA) could have a negative effect on hospital libraries. Hickner comes to this conclusion by first pointing out that hospitals bear most of the cost derived from care that is not paid for. If the ACA is repealed and millions of people are left without health insurance, hospitals will have to foot the bill when uninsured patients need care. Hickner argues that this will trickle down to the hospital libraries and result in budget cuts. The original article can be found here. http://www.mlanet.org/p/cm/ld/fid=1122&&blogaid=1906
Although cut from the same cloth, AR differs from Virtual Reality (VR) in one important aspect: VR puts the user into a virtual world whereas AR brings the virtual content into the real world. In the above scenario the students are studying a virtual “cadaver.” When they look through the tablet they are seeing the cadaver on the table. They are able to interact with it, open the body, and explore what they find.
The best part about this app is that if your library has a newer iPad, the expense is minimal. The app itself only costs $24.99.