This is one of the guiding principles we introduced in our newsletter earlier this year and it has been integral in shaping our strategy as we've moved forward throughout the year. For me, innovation and technology go hand-in-hand and, as our industry continues to evolve, incorporating technology that improves your customer experience is one of my main goals.
SOGO's newest technological improvement is our new website. Now you will find it easier to navigate through our system to get the information you need. It also includes a more visual and in-depth platform to explore various types of insurance you may need in any situation.
From Clickable Coverage options and convenient Get Insurance Quote buttons to our more robust Client Portal, you'll see that so much of what you need is right at your finger tips, 24/7!
But our commitment to providing individualized and personal attention will never change. Our team is always eager to deliver the SOGO service you've come to expect!
Insurance | Financial Solutions | Risk Strategy
Every Interaction Inspires Innovation.
Every contact we have with our clients is an opportunity to improve our processes and increase efficiency.
"At Tio Pelon's Salsita, we believe that hot sauce should have a delicious, unique flavor with a nice little kick that will invite you in for more! Our goal is to bring you tasty, quality, small batch "Salsitas" that will transform the way you eat, cook and live."
Tio Pelon's Salsita is the brainchild of Oscar Perez. Born in northern Mexico and raised in South Texas, Oscar (aka Tio Pelon) has embraced San Antonio as his home for over 10 years, taking in the culture, Los Spurs and everything that comes with this historic and vibrant city. After receiving a degree in architecture from UTSA, Tio Pelon took his tremendous passion for food and design to the drawing board. His hometown pride and culinary inclinations guided Tio Pelon to share a family recipe that everybody should get to know-and Tio Pelon's Salsita was created!
Growing up in the Valley, his interest in cooking began at a young age watching his mom and grandmother cook. As he got older, his spirit of cooking still lived on. He started BBQing every Saturday and serving 15-20 people his delicious food. He felt content, but not complete.
It wasn't until 2015, when he left his full-time architecture job to start fresh and new, that he discovered canning his home grown vegetables and pretty soon...making salsa. "I think I would make about 12 jars at a time and just sell them at farmers markets."
Now, 5 years later, Perez says he couldn't have imagined his career would be based completely around salsa making. He's especially grateful for making the top 25 for HEB's quest for the best!
"We created a brand that people actually know and recognize, and that is really valuable." -
Over 32 stores in Austin and San Antonio currently carry his homemade salsa and soon it will be easy to grab on your next grocery run to H.E.B.!
Serena says, "Keep up with our office and industry news by following and liking us!"
Meet Serena Hernandez the newest
member of SOGO's marketing team.
Serena Hernandez is the newest member of SOGO’s marketing team and lends her fresh perspective and creativity to connect with our clients. She specializes in digital marketing, sales, event coordination and business management. Serena’s entrepreneurial spirit and commitment to community were evident at a young when she founded a non-profit that specializes in helping at-risk youth. That drive to help others motivated her to join the insurance industry where she uses her skills to communicate SOGO’s mission to protect what matters most to our clients.
Serena manages all of our digital media platforms where she uniquely combines her passion for the SA community with all things SOGO. In fact, Serena loves trying new and unique restaurants in San Antonio and showcases the amazing things our clients are doing on our social media. She invites clients to contact her with their stories, events, or promotions so she can share them with our followers as well.
Interested in a customized Digital Marketing plan for your company? Email Serena at email@example.com
For SOGO's 3rd quarter charitable giving, we had the honor of donating to Animal Defense League of TX. This cause is very near and dear to our hearts (especially Ronan's!), and we are so glad to have been able to support the great work this organization does.
Steve Jimenez, along with Kotah Bade and family, present a school supply donation to staff at John Glenn Elementary School.
As we enter the last quarter of the year, we partner with The Children's Shelter of San Antonio to bring a little holiday cheer to the children who reside there. As always, your generous client referrals help SOGO support organizations like this.
The Children's Shelter puts children first by providing a safe, trauma-focused place for children in crisis whether the need is for immediate shelter, residential treatment, foster or adoptive homes.
To find out how you can help support the shelter, visit their VOLUNTEER page for more info and watch our social media for ways you can join with SOGO to donate.
As part of SOGO's ongoing commitment to support educators and education initiatives in our community, we continue our partnership with Help TX Teachers. One of our main priorities is to help teachers makes sense of their TRS and ensure they are prepared for their retirement.
SOGO also focuses on helping teachers and students in the classroom by volunteering our time and providing donations when needed. SOGO insurance advisor, Steve Jimenez, saw a need at one of our partner schools and enlisted the help of our staff and his competitive barbecue family to pitch in to provide much needed school supplies to the classrooms.
One of his youngest barbecue competitors, 5 year-old Kotah Bade, led the initiative by donating the winnings from one of her competitions and then encouraged others to donate school supplies as well. We are thrilled to be a part of a community who is committed to our area students and look forward to doing more throughout the school year.
Are you a teacher or principal? Contact SOGO to find out how we can partner with your school!
Insurance | Financial Solutions | Risk Strategy